Lauren Forristal

The Latest from Lauren Forristal

IMDb launches new interactive gaming app ‘What to Watch’ on Amazon Fire TV

Searching for something to watch can often feel like a chore. Today, IMDb will launch a free IMDb What to Watch app for Fire TV, exclusively to users in the U.S., that gives customized movie and TV se

For Star Wars Day, Disney+ releases a new ‘Obi-Wan Kenobi’ trailer

Star War nerds will be happy to know that Disney+ just released its brand-new trailer for “Obi-Wan Kenobi” to kick off Star Wars Day (aka May the Fourth). The six-episode, highly anticipat

Interior design startup Havenly introduces IRL services

A digital interior design startup that’s been offering online services is bringing its interior design expertise into the real world. Havenly, a Denver, Colorado-based company founded in 2014, i

Roku snags Martha Stewart, Emeril and others for its original programming push

It is the second day of NewFronts, and the announcements continue. Roku today said it will extend its content library in hopes to target audiences who are fans of lifestyle, cooking, home renovation a

Paramount+ reaches nearly 40M subscribers, will expand to the UK, South Korea and India

Paramount Global, formerly ViacomCBS, reported an overall total of 62.4 million global subscribers across its suite of streaming services, with Paramount+ alone adding 6.8 million total subscribers in

Amazon Freevee increases its slate of originals, establishes itself as a competitor to watch

During the Amazon NewFronts, Freevee (formerly IMDb TV) announced an increased slate of original programs and FAST (free ad-supported streaming TV) offerings, along with a short-term film licensing a

Tubi reports record growth, expands original content and linear channel offerings

Tubi, a division of Fox Entertainment, highlighted its growth in streaming over the past year as well as its increase in original content and entertainment FAST (free ad-supported streaming TV) channe

Peacock looks to original movies, a Lionsgate partnership, and new ad formats to compete on streaming

In today’s IAB Newfront presentation, Peacock announced its first step into original films, a deal with Lionsgate, next-day streaming of shows on Bravo, expansion of established franchises, amon

Roku experiences slow growth with only 1.1 million accounts added in first quarter

Roku’s first quarter of 2022 shows signs of slowdown, particularly with a slowing of total net revenue and subscriber growth, which was below what analysts estimated. There was a significant dec

Fire TV Cube becomes first-ever US streaming media player to support audio streaming for hearing aids

Today, Amazon Fire TV announced the launch of Audio Streaming for Hearing Aids (ASHA) on Fire TV Cube (2nd gen) for compatible Bluetooth hearing aids from Starkey. This will be the first-ever streamin

Peacock added 4 million paid subscribers in Q1, up 44% from last quarter

Parent company Comcast reported NBCUniversal’s Q1 2022 earnings on Thursday, noting its newer streaming service, Peacock, ended the first quarter of 2022 with 28 million monthly active accounts, up

HBO Max app just had one of its best quarters to date, but app performance still has room to improve

Sensor Tower’s “Q1 2022: Store Intelligence Data Digest” report saw HBO Max as a top contender for the most downloaded apps in the U.S. Not only did the app make the top five list, but it also h

The Roku Channel signs multiyear deal with Lionsgate Films to stream free movies

The Roku Channel and Lionsgate Films announced today that the two companies have signed a multiyear theatrical output deal, beginning with the studio’s 2022 theatrical releases. Under the terms of t

TikTok was the top app by worldwide downloads in Q1 2022

TikTok is one of the world’s fastest-growing social media platforms. Sensor Tower recently released its “Q1 2022: Store Intelligence Data Digest” report in which TikTok was the top app by worldw

Warner Bros. Discovery revenue increases in Q1 2022 despite decline in linear subscribers

Today, Warner Bros. Discovery, Inc. reported financial results for the first quarter of 2022 (January 1 through March 31). The results are for Discovery, Inc. and do not include first-quarter performa

Amazon Prime debuts on TikTok with help from Jason Derulo

ImagineAR launches a ‘FameDays’ app for celebrity AR greetings

A startup called ImagineAR has launched FameDays.com and the FameDays mobile app to allow fans to enjoy life-size “hologram” video messages from famous athletes and celebrities. Among the

Netflix is not yet considering live sports — but here’s why it should

There’s no denying that including live sports content will ultimately be a boon to streaming services. However, last week, when Netflix executives were asked about live sports after the company repo

Super fans, franchises and unique content could be the answer to reducing streaming churn

In today’s highly competitive streaming market, streaming services don’t just have to figure out how to attract users — they also have to find ways to keep them. Fandom’s “20

Netflix launches a new way to find shows with its ‘Category Hub’ for TV viewers

Today, Netflix announced it is refreshing its TV interface with a new feature called the “Category Hub” in its TV app’s menu. This hub can be found in the left-hand menu on both kids
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