QuBit Launches OpenTag, A free Site Tagging System Designed To Disrupt

The world of ‘tag management’ is not exactly a sexy one, but it’s vital for working out the stats and analytics around web sites. These days sites can be running hundreds of tags tracking advertising and pretty much everything you can think of. The problem is, if you open the hood it’s a mess in there, and nearly all of these tags are proprietary. So what if someone just open-sourced the tag management side of this but concentrated on building the more value-added products?

That’s exactly what a new startup, QuBit is doing. Launched out of stealth mode today by four ex-Googlers, QuBit is announcing OpenTag, its first product – a free, open source, Tag Management system.

Read more