CrossLink Media announced yesterday at CTIA Wireless 2008 that the company was awarded an exclusive contract with the Army and Air Force Exchange Service (AAFES) to provide text-based mobile coupons across military installations throughout the United States. AAFES is a multi-channel retailer offering merchandise and services via retail stores, catalogs and online to active duty, guard and reserve members, military retirees and their families at low prices.
MessageLink, a proprietary software platform from Crosslink Media, will allow AAFES to communicate with military members anytime anywhere through their mobile phones. Members now have access to mobile coupons that provide special discounts and shopping incentive throughout the various military installations.
“The AAFES award is much more than a customer to CrossLink Media,” said Brad Beasley, President of CrossLink Media. “AAFES’ slogan is ‘Serving the Best Customers in the World’ and we take that to heart. It is an honor to receive this award and to help serve our military and their families,” said Beasley.
“In today’s world, virtually everyone uses their mobile phone for more than just talking”, said Chris Peterson, Senior Restaurant Business Manager for AAFES. “CrossLink Media’s mobile coupon program should provide a convenient way to distribute timely and relevant offers to our members and their families. We are looking forward to working with