ad networks
This Week in Apps: Elections’ impact on the app store, new app privacy requirements, iOS 14.2 arrives
Welcome back to This Week in Apps, the TechCrunch series that recaps the latest OS news, the applications they support and the money that flows through it all. The app industry is as hot as ever, wi
Bear and bull cases for Unity’s IPO
Key data points from its S-1 filing help explain Unity's ability to stay ahead of the curve.
Unity IPO aims to fuel growth across gaming and beyond
Unity is currently in a powerful position as the key platform for developing VR/AR content and distributing it across different operating systems and devices.
Apple has a plan to make online ads more private
For years, the web has been largely free thanks to online ads. The problem is that nobody likes them. When they’re not obnoxiously taking over your entire screen or autoplaying, they’re tr
To stop copycats, Snapchat shares itself
Evan Spiegel has finally found a way to fight back against Mark Zuckerberg’s army of clones. For 2.5 years, Snapchat foolishly tried to take the high road versus Facebook, with Spiegel claiming “O
Cybersecurity 101: How to browse the web securely and privately
So you want to browse the web securely and privately? Here’s a hard truth: it’s almost impossible. It’s not just your internet provider that knows which sites you visit, it’s a
Google lays out narrow ‘EU election advertiser’ policy ahead of 2019 vote
Google has announced its plan for combating election interference in the European Union ahead of elections next May when up to 350 million voters across the region will vote to elect 705 members of th
Nigerian data analytics company Terragon acquires Asian mobile ad firm Bizense
Nigerian consumer data analytics firm Terragon Group has acquired Asian mobile marketing company Bizense in a cash and stock deal.
Monetizing computing resources on the blockchain
What exactly do you earn from monetizing your resources on the internet, and how accessible and reliable are your earnings? Here’s what you need to know.
New MoPub report aims to help publishers navigate the ad network landscape
Mobile publishers need to work with at least a few different ad networks — that’s kind of the whole point of ad exchanges like Twitter-owned MoPub. Today the company is releasing a report that
Mobile Web Surfers Again Facing Unexpected Redirects To App Store, Native Apps
Remember the early days of web surfing? You'd be happily browsing through your favorite sites, clicking links - then, boom! - your screen was littered with pop-up advertisements! The problem became so
Apple’s Latest Crackdown: Apps Pulling The Advertising Identifier, But Not Showing Ads, Are Being Rejected From App Store
This weekend, Apple began rejecting mobile applications from the App Store which retrieve the end user’s IDFA (Identifier for Advertisers), but don’t show any ads. The IDFA is today the pr
Flurry’s New Ad Analytics Service Will Reveal The Effectiveness Of Mobile Ad Networks
Mobile app measurement and advertising platform <a target="_blank" href="http://www.flurry.com">Flurry</a> is expanding its product lineup with a new service that will allow app marketers the ability
AdMob Dominates Android Ad Network Market Share
Mobile analytics firm <a href="http://www.xyologic.com">Xyologic</a> has released a market share breakdown that estimates the mobile ad and ad exchange network breakdowns on Android. According to its