Sponsored Content by Toyota

Charm and minimalism come together in Toyota’s Concept-i

If talking to an AI assistant feels like second nature to you, then you’ll be right at home taking a drive with Yui, the AI centerpiece of the Toyota Concept-i. Employing what Toyota refers to as “kinetic warmth,” the advanced driving assistant is able to tap into the driver’s feelings and emotions to tailor the driving experience to suit individual moods and tastes

“I feel like I just went on a drive with a best friend,” says Hailey Bright, who spoke with Makoto Okabe, Toyota’s chief engineer to learn more about the Concept-i’s capabilities.

In the video below, check out Hailey Bright’s experience with the Toyota Concept-i and see how tomorrow’s cars will use AI technology to unlock the next level of personalization.



Click here to learn more about how Toyota’s Concept-i is pushing the boundaries of driving to the next level.