Zune going lateral, multi-platform

If you read this job description carefully — or just skim it for that matter — you’ll find a reference to bringing a connected experience through the Zune service spanning the Zune, Xbox, PC and mobiles. Portentous! Of course, they couch it in terms of “embarking” and “leading a team from the ground up” so I’m thinking there is a significant gestation period ahead. It’s nice to know that they’re extending little Zune tendrils all over, but shouldn’t this push have happened a year ago?